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1993–94 Fleer “Power in the Key” Shaquille O’Neal Basketball Trading Card
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Item Report

1993–94 Fleer “Power in the Key” Shaquille O’Neal Basketball Trading Card

By: Fleer (SkyBox International; NBA licensed)

Style: Modern sports trading card, 1990s NBA insert

Origin: United States

Materials: Printed glossy cardstock (offset lithography)

Age: Circa 1993–1994 (1993–94 Fleer Insert)

Condition: Very Good (light corner/edge wear visible; not officially graded)

Value: $5–$15 (raw, ungraded, depending on condition and centering); higher if professionally graded NM–MT or better

Maker's Marks / Writing: Front shows: upper-left silver panel with text “POWER IN THE KEY” alongside a hoop-and-ball icon; bottom nameplate reads “SHAQUILLE O’NEAL – CENTER”; orange basketball at lower right carries the Orlando Magic logo. No back text visible in this image.

Date: 2025-08-19 03:39:26.916423

Description:

An original 1993–94 Fleer NBA insert card titled “Power in the Key,” featuring Orlando’s center as indicated by the printed text. Design elements include the silver/grey nameplate reading “SHAQUILLE O’NEAL – CENTER,” a small orange basketball at lower right with the Orlando Magic logo, and a vertical silver panel at upper left with the insert title over a hoop-and-ball icon. Standard modern sports trading card on glossy cardstock, full-bleed game-action photo with white borders.

Assessment:

This appears to be a 1993–94 Fleer “Power in the Key” insert of Shaquille O’Neal. The visible front design and insert badge match known exemplars from the 12‑card insert set. Based on the photo, corners show mild wear, suggesting roughly VG to EX range if surface is clean. As it is not slabbed, valuation is for a raw copy; professionally graded high‑grade examples would command more. Fakery check: A word about fakes.. modern reprints and counterfeits of star 1990s inserts exist; watch for incorrect gloss, fuzzy print rosettes, off color on the silver panel, and wrong card stock thickness. Measure to 2.5 x 3.5 in, compare halftone patterns under magnification, and inspect edges for trimming before submitting for grading.

Individual Images:

whole item

Provenance:

Not provided

Condition:

Very Good (light corner/edge wear visible; not officially graded)

Identification Score: 88%

Front design, upper-left “Power in the Key” badge, bottom grey nameplate, and Magic-logo basketball match the 1993–94 Fleer insert; no back image shown to confirm card number within the insert, hence not 100%.

Authenticity Score: 58%

Looks consistent with the period insert, but only the front is shown and the card is ungraded; without examining stock, gloss, and back printing, authenticity cannot be confirmed.

Image Memory Note

Single card shown loose over other cards/sleeves on a table. Front image only. White bordered, glossy photo of a game action scene; defender in red jersey at right side. At upper left is a vertical silver badge with red text reading “POWER IN THE KEY” and a black/white basketball-in-hoop icon. Bottom has a grey nameplate printed in all caps: “SHAQUILLE O’NEAL” with smaller “CENTER” underneath. At lower right, an orange basketball graphic features the Orlando Magic logo (blue script with star motif). Corners: top-left shows a minor ding/rounding; bottom-right shows slight softening; other edges show minor handling wear. Centering appears acceptable but not perfectly measured. No serial number or foil embossing visible on front. Card number and back statistics are not visible. Surroundings include parts of other cards below (one with the word “GUARD” visible), and a semi-rigid sleeve to the right.

Keywords

Shaquille O’Neal, 1993–94 Fleer, Power in the Key, Orlando Magic, NBA insert, basketball card, trading card, United States, ungraded

The report was edited after initial Artmink draft. Original AI draft preserved in Artmink audit history.
Report ID:  : gudxch

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